Grant Spotlight: How Passage is Elevating ATOM’s Role in the Metaverse

Grant Spotlight: How Passage is Elevating ATOM’s Role in the Metaverse

Imagine stepping into an immersive virtual world where ATOM fuels everything—minting, trading, and live events—without needing a VR headset.

That’s the vision Passage is turning into reality.

With grant support from Atom Accelerator DAO (AADAO), Passage is working to expand ATOM’s utility, making it a gateway to the metaverse.

They’ll accomplish this by integrating ATOM as a payment method on the Passage Marketplace, launching exclusive virtual avatars, and creating a dedicated virtual gathering space for the Cosmos Hub.

 

About Passage

Passage isn’t just another “metaverse” platform—it’s transforming virtual collaboration and events.

With 1-click access, users can instantly immerse themselves in 3D worlds with spatial audio/video on any device. No apps, downloads, or special hardware needed.

Passage is integrated with Unreal Engine, allowing teams to effortlessly create dynamic, immersive experiences that go beyond traditional collaboration tools like Zoom or Teams. The platform harnesses pixel streaming and decentralized cloud compute via Akash Network, enabling affordable, high-fidelity experiences right from your browser.

The Passage team has a deep history in experiential events, having worked on complex virtual experiences for brands like Warner Brothers, Disney, and Amazon Studios.

Passage was also the first NFT marketplace in the Cosmos ecosystem to use native ATOM as a medium of exchange. From Fall 2022 to Summer 2023, the marketplace facilitated $8M in ATOM transactions before the launch and transition to PASG as its native currency.

ATOM oasis

 

Expanding ATOM Utility with Passage

With a grant from AADAO, Passage is poised to expand ATOM’s utility:

  • Enable IBC ATOM payments on their marketplace, making it a preferred currency for minting and trading digital assets.
  • Launch exclusive Passage avatar customizations, available only through ATOM, incentivizing more users to engage with the token.
  • Build the Cosmos Community Hub, a virtual gathering space for Cosmos creators, collectors, and community members.

While $30,000 of the $75,000 grant is guaranteed, the remaining amount is performance-based, making marketplace activity and community engagement keys to success.

A Hub for Engagement, Education, and Events

Passage is bringing the Cosmos community together like never before, with two unique worlds for collaboration, learning, and live events.

The ATOM Oasis is a digital venue for conferences and events like Cosmoverse, while the Cosmos Community Hub will serve as a gathering space for education, interactive governance, and community-driven initiatives across the Hub.

Both custom worlds feature industry-leading graphics via Unreal Engine 5.

To showcase the potential of virtual events in Passage, the team hosted a series of live talks during Cosmoverse, allowing users from anywhere in the world to participate.

This not only allowed AADAO to expand its presence at Cosmoverse, but also gave global attendees the chance to engage in real-time discussion with speakers.

Featuring Cosmos ecosystem builders and thought leaders from AADAO, Polli, Astrovault, Cosmos Spaces, and more, the sessions brought in thousands of viewers and earned nearly 40,000 impressions on social media.

 

Building Long-Term Value for ATOM

Passage is creating more than just a virtual world, it’s a more human approach to the metaverse.

By onboarding users into the Cosmos Community Hub and driving creator participation in the marketplace, Passage is setting a new standard for digital experiences powered by Cosmos.

With ATOM at the heart, this initiative will attract new users, builders, and creators to the interchain world—and bring the interchain world deeper into the metaverse.

“The Cosmos Hub is an essential cornerstone of the Interchain, but it’s big. Passage is the perfect place to bring users from every part of the Cosmos (and beyond) together in a fun, interactive environment to showcase the power of the Interchain.” – Lex Avellino, Passage Founder & Chief Creative Officer

Final Thoughts

The Passage team has already built immersive experiences for top global brands. Now, they’re bringing that expertise to the Cosmos ecosystem, ensuring ATOM has a home in the metaverse.

With IBC-enabled payments, exclusive content, and a thriving digital community, this AADAO grant enables a major step toward making ATOM a leading force in Web3 experiences.

With Closed Alpha in Q2 this year and the Passage x AADAO NFT collaboration launching soon, now is the time to get involved. Follow along for updates as they bring ATOM into a new dimension!

Related Funding

Supercharging ATOM usecases in the metaverse deployed by Atom Accelerator DAO (AADAO) for Passage

Passage: Supercharging ATOM usecases in the metaverse

Team: Lex Avellino
Date Approved: October 9, 2024
Current Status: in-progress